October 1, 2025

Projects, case studies, and consulting notes from JD Sileo.
Business team collaborating around laptops at a table

Lumen Sales Prospecting System

A Lumen prospecting system that lists Client Development Cards with click-to-call and ties into the Sales Event Calendar — leadership plans sales and resets prospects to keep the list fresh.

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Project documents and planning notes on a desk

Event Calendar Campaign Engine

Developed a centralized campaign engine that triggers call workflows based on leadership-defined events. Enabled sales reps to participate in targeted outreach with automated reporting. Improved campaign coordination and accountability.

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Call Board with Talk-Time Metrics

Developed a multi-department Call Board that unified call statistics across sales, service, customer care, and other teams. Added real-time talk-time tracking, call counts, and performance indicators to provide leadership with cross-department operational visibility.

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